Individualism and Collectivism

Posted on April 20, 2022 by Cheapest Assignment

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Individualism and Collectivism


As various organizations are transforming into teams for the improvement of innovation and the entire world expanding and becoming more inclusive regarding culture, the requirement of individuals who have talent and skills for working in the diverse teams culturally is rising regularly. Students happen to opt of pursuing studies in foreign countries for different reasons that assist them in expanding their idea and knowledge regarding what is more important in society as a whole (Abbasi, et al., 2015). Over the last years, the workplace has been undergoing a tremendous transformation in regards to the building of teams. There have been approaches that are based on group formation such as management teams, teams for the development of products, and autonomous teams for work. This is where the role of collectivism and individualism has significant roles.

Discussion – Sample

Involvement Of Psychological Approaches

There is the involvement of psychological approaches and processes that have to be shared by the people involved in the entire group or team. As per Cohen, Wu & Miller (2016), there will be many members in the team who will not be having same or similar experiences and educational qualifications in the professional environment. Every member of the team will be having varying life experiences irrespective of the same nature of work (Cohen, Wu & Miller, 2016). This has been posing increasing stress on the human resource managers to integrate varying approaches for managing the coordination among the team members for obtaining effective business s outcomes.

The groups also appear to represent the future of the organizing task and work in the business organization. According to Tang, Werner & Karwowski (2016), considering the varying culture, educational and societal backgrounds of employees and individuals working in the business organizations, there are significant implications on the business conduction by the teams or groups in the business organizations where either collectivism of individualism are foundations of accountability (Tang, Werner & Karwowski, 2016). The research proposal is oriented toward gaining comprehension regarding the association that the cultural and societal background of the employees or the individuals associated with the business organization has with the collectivism or individualistic nature of the business organization (Triandis, 2018).

Individualism and collectivism

Figure 1: Individualism and Collectivism

Research Questions

 The research questions involved in the research proposal are mentioned below:

  • What is the extent of influence that employees have regarding their interaction with colleagues based on cultural differences?
  • What kind of issues do the employees face while dealing with issues regarding cultural differences and variance while working in the various teams in the organizations?
  • How do employees differ in regards to their perception of the significance of every challenge discovered based on their cultural background?

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  • The cultural and social background of an individual has significant influence and implications on the collectivism or individual’s frameworks of business existing in the environment and operations of the business in various business organizations.

During the process of recruitment of any candidates for any position in the business organization, employers or business organizations consider observing the traits in the personality of the candidates. They also enquire and evaluate the traits of a potential candidate through the region or location to which he or she belongs. There can be possiblpossibleciaassociationsn the cultural and social background of a person with his or her approaches to the conduction of business (Yilmaz, et al., 2016).

The cultural and social backgrounds of the employees might affect how one perceives himself or herself in any aspect of life including that in a business organization. There is a strong possibility that for people belonging to the cultural background where individualistic cultures exist, the employees can happen to have a more independent perspective of themselves (Tang, Werner & Karwowski, 2016). This would make them feel to be different from others and make certain definitions regarding their traits.

There also exists a possibility in which the characteristics of the employee or the potential recruit may affect the unity and collaborative approach of business conduction in the business groups or teams. On the other hand, the employees or individuals belonging to the collectivist’s cultural and societal backgrounds have the possibility of having independent perspectives of themselves in association with the others .thy can even define themselves in aspects of relationships with other individuals and perceive their characteristics as more vulnerable to change across varying contexts.

Individualism and Collectivism

  • The cultural and social background of an individual does not have any significant influence and implications on the collectivism or individuals frameworks of business existing in the environment and operations of the business in various business organizations.

According to Cohen, Wu & Miller (2016), there is a strong possibility in various business organizations to only evaluate the performance of specific groups or teams based on the outcomes in business and the efforts that every employee or group’s member contributed (Cohen, Wu & Miller, 2016). The business organizations may review the performance of the employees in groups and make them accountable for their efforts and not relate their behaviour in organizations due to the influence of the culture and society that which they belong to. Employees in certain business organizations might also assign projects to employees based on their talent and skills in geographical locations in which the employee happens to have no prior knowledge. This would pertain to the conduction of operations of the business based on learned professional skills and techniques along with individual talent instead of relying on the cultural and social background of the employee or the potential employee.

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The research proposal is based on the evaluation of the extent to which the conduction of business operations is performed in varying business organizations either in professional groups or in individual frameworks. The priority in the research proposal would be to focus on the prominence of influence and effectiveness of relying on the collectivism or individualistic nature of business conduction in different business organizations. For a collection of authentic and relevant information for the research proposal, there has to be the inclusion of effective measures and design for the data collection (Tang, Werner & Karwowski, 2016).

Individualism and collectivism

This research paper could make use of the multi-method approach that encompasses the combination of quantitative and qualitative methods. In regards to the qualitative data collection, the frameworks of semi-structured interviews will be applicable. This will assist in getting information directly from the employees, leaders of teams or groups along with the managers of various departments. The information will be obtained from the business organizations in the medium-sized enterprises for the collection of authentic and relevant data.

For the conduction of the research proposal, the inclusion of primary research can be used. This would further include the categorization of the research into primary and secondary data collection. As per Yilmaz, et al (2016), there would be an inclusion of surveys that would be conducted taking 10 business organizations from varying industries. The survey would be conducted by making a questionnaire that would encompass a list of relevant questions (Yilmaz, et al., 2016).


These questions would be asked to the managers, employees, leaders of teams and groups and other individuals working in different departments in the business organizations. This would then encompass the secondary research method of referring to research papers and news articles. Data can be found from the research papers and journals that are conducted by various experts and researchers. The questionnaires will be sent to the business organizations belonging to various industries through emails where the concerned human resource managers and other managers in different departments will be distributing and forwarding the emails of questionnaires to the employees.

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Abbasi, M.S., Tarhini, A., Elyas, T. and Shah, F., 2015. Impact of individualism and collectivism over the individual’s technology acceptance behaviour: A multi-group analysis between Pakistan and TurkeyJournal of Enterprise Information Management28(6), pp.747-768.

Cohen, A.B., Wu, M.S. and Miller, J., 2016. Religion and culture: individualism and collectivism in the East and West. Journal of Cross-Cultural Psychology47(9), pp.1236-1249.

Tang, M., Werner, C. and Karwowski, M., 2016. Differences in creative mindset between Germany and Poland: The mediating effect of individualism and collectivismThinking Skills and Creativity21, pp.31-40.

Triandis, H.C., 2018. Individualism and collectivism. Routledge.

Yilmaz, O., Harma, M., Bahçekapili, H.G. and Cesur, S., 2016. Validation of the moral foundation’s questionnaire in Turkey and its relation to cultural schemas of individualism and collectivism. Personality and Individual Differences99, pp.149-154.


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