
MKT00720 – Marketing Assignment
Assignment 2: Report Core Information: Due: Due by midnight AEST, 23rd January Weighting: 30% Individual/Group Individual Word limit: 1500-2000 words in total (plus or minus 10%)

Assignment 2: Report Core Information: Due: Due by midnight AEST, 23rd January Weighting: 30% Individual/Group Individual Word limit: 1500-2000 words in total (plus or minus 10%)

Task WHAT TO DO: Tasks 1 and 2 below TASK 1 Annotated Bibliography 20% 1. Write an Annotated Bibliography for your Capstone Topic with a collection

ASSESSMENT TITLE: Case Study: The Ambassador Hotel and The Berkeley Hotel. Learning Outcomes Covered: LO1: Critically evaluate the function and services provided by the

Assessment 2: Case Study Date due: Week 10 Value: 30%: Case study outline 5%; Case study 25% Inglenook Dairy and the Australian Dairy Industry 1.0 Background

Topics for Individual essay Choose any One of the topics from the following list: Scarce resources- which resource and in which country/industry are seen as scarce

Final Individual assignment Report of 2000 words (excluding ref) Your Marketing Director has been invited to make a presentation to a group of domestic consumer marketers.

Title: Assignment 2 – Reflective Case Study Marks: 35 (which

Individual/Group Individual Assignment Word limit: 2000 words in total (plus or minus 10%) Aim The

INDIVIDUAL ASSIGNMENT Assessment Value: 20% Instructions: 1. This assignment is to be submitted in accordance with assessment policy stated in the Subject Outline and Student Handbook.

Task Description Part 1 Group academic report Weighting: 20% Word count: 1,000 words maximum Due Week 5 of term on Friday at 2PM AEST. Task Description

The assessment task is due on the date specified by your assessor. Any variations to this arrangement must be approved in writing by your assessor. Submit

Learning outcomes addressed Knowledge & Understanding: 1. Critically discuss factors relating to the information requirements of organisations 2. Critically appraise the overall rationale, key stages, deliverables
